Community Impact

Nike N7 SU24 Collection

GOAL
Inspire Indigenous youth through sports by developing a cutting edge lifestyle campaign by and for Indigenous artists.

SOLUTION
Craft the communication strategy, develop compelling headlines and copy, produce a captivating photoshoot to create digital and social assets, and produce an engaging “Behind the Design” video with designer Lauren Thomas, that resonates deeply with Nike’s key audiences.

RESULTS
Engagement on Instagram soared following outreach to N7 athletes, influencers, and catalysts. Hero collection products sold out within 48 hours.

Marriage Equality Campaign

GOAL
Legalize marriage equality through legislative change..

SOLUTION
Develop an email tool to send direct emails to politicians urging their support. Complement was this campaign with the “Yes, I Dough” ice cream tour, offering free ice cream and engaging fans to rally behind the cause.

RESULTS
The campaign successfully sent 55,000 emails to Members of Parliament. Following this powerful digital push, a parliamentary vote led to the legalization of marriage equality.

Action Works Launch in Europe

GOAL
Elevate Patagonia’s Action Works platform across Europe, amplifying climate campaigns and empowering NGOs to drive impactful change.

SOLUTION
Organize an exclusive media breakfast in Berlin and invite a select group of journalists to introduce the platform, followed by a panel discussion with Patagonia leadership and NGO partners to educate attendees on pressing environmental issues.

RESULTS
Journalists from top media outlets attended the event, generating widespread coverage of Patagonia’s Action Works platform across various sectors, including outdoor, lifestyle, business, and news media throughout Europe. This exposure helped highlight the platform’s impact on environmental advocacy and support for NGO initiatives.

Leave No One Behind Campaign

GOAL
Evacuate the Moria refugee camp on the Greek island of Lesbos. Push for legislative change that would allow states to resettle refugees without needing approval from the Ministry of Internal Affairs.

SOLUTION
Create an email tool designed to send emails directly to Members of Parliament. Amplify the effort through a combination of digital, social, paid media, and out-of-home (OOH) campaigns, while maintaining a live newsroom directly from Camp Moria to drive real-time engagement.

RESULTS 
Over 140,000 emails were sent, placing enormous pressure on MPs, which led to the initiation of several regional resettlement programs for refugees and sparked a court case against the Ministry of Internal Affairs.

Viva Con Agua X Adidas

GOAL
Raise funds for Viva Con Agua’s water projects in Africa.

SOLUTION
Craft an outstanding communication strategy around the partnership with Adidas to host a football all-star game at the iconic venue, “The Base.” This event united youth players, artists, actors, celebrities, and former footballers, creating an innovative fundraising platform that blended sport, entertainment and charity.

RESULTS

●106,000 views for the Facebook livestream

●700 attendees at the event

●€50,000 raised for water projects

Melting Pott Ice Cream

GOAL
Champion diversity, equity, and inclusion during a time when right-wing populism dominates the headlines.

SOLUTION
Introduce a limited-edition ice cream flavor in collaboration with the German football club FC St. Pauli, showcasing the shared mission of both organizations to support their community and advocate for diversity and love for all. Partner with a local artist to design the ice cream tub, drawing inspiration from the vibrant street art heritage of Hamburg’s St. Pauli district.

RESULTS
The “Melting Pott” ice cream raised €150,000 in proceeds, benefiting community initiatives dedicated to fostering social change through solidarity, equality, and understanding.